Duplicate content can be one of the most detrimental aspects of a webpage. Using any type of duplicate content could harm your SEO ranking and may generate issues for your site over time. Every site is vulnerable to this threat and duplicate content can continue to pose a threat to your rankings. Understanding and checking for duplicate content remains important to keeping your online page rank.
What Is Duplicate Content?
Duplicate content refers to blocks of content included on your page which are completely identical. This could mean regularly copying over the same paragraph or snippet of your about me section, copying product descriptions across your website and more. Duplicate content can also mean that you publish two pieces of content with only slight differences a few places online.
Why Duplicate Content Can Hurt Your Ranking
Google does filter content which is completely identical and this will often penalize content quickly and de-rank the content that has been created. Duplicate content often forces a search engine to flag a page as spam and this will cause it to plummet down search engine results.
Internal Duplicate Content Problems
Introducing duplicate content for product descriptions are on-page elements that can change your click-through rate and lead to issues with your content being flagged. URL parameters on eCommerce sites like in product description can also continue to confuse search engines and lead to problems with ranking a page.
Creating original content for product descriptions, optimizing links and cross-publishing on many platforms is an important step to maximizing your SEO value.
This post was written by Kristian D’An. Kristian is the owner and SEO Specialist at Lux Digital Marketing, a search engine optimization company. Kristian has been optimizing websites successfully for over 7 years. He has helped his clients achieve the #1 position on Google in several different industries.
Copy content alludes to squares of substance remembered for your page which are totally indistinguishable. This could mean consistently replicating over a similar passage or scrap of your about me segment, duplicating item depictions over your site and the sky is the limit from there. Copy substance can likewise imply that you distribute two bits of substance with just slight contrasts a couple of spots on the web.
Google filters content which is totally indistinguishable and this will regularly punish content rapidly and de-rank the substance that has been made. Copy content regularly powers an internet searcher to signal a page as spam and this will make it dive down web index results.
Presenting copy content for item depictions are on-page components that can change your active visitor clicking percentage and lead to issues with your substance being hailed. URL parameters on eCommerce locales like in item depiction can likewise keep on confounding web indexes and lead to issues with positioning a page.
Making unique substance for item portrayals, improving connections and cross-distributing on numerous stages is a significant advance to expanding your SEO esteem.