SEO 

SEO Tips to Boost Rankings in the Era of Mobile-First Index

The rise in the number of smartphone users has made mobile the new normal. Realising this, Google rolled out its mobile-first index, giving mobile versions of websites an upper hand when it comes to ranking. So, marketers must focus on mobile more than ever. If you need help optimising your website for search engines in the mobile era, keep reading. Create a Responsive Website Design In order to rank well, responsive website design is the most critical change that you need to make. Responsive websites offer the value of two…

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SEO 

Understanding Anchor Text and Using It Maximum for SEO

Getting a higher ranking on the search engines is what every business aims at, but to get that top ranking webmasters have to put in lots of efforts and build the right SEO strategy. Anchor text is an important part of SEO and has a great impact on rankings. Correct usage of it will help you to attain the top rank, but if you use it carelessly, you might lose your organic traffic and even get penalized. Anchor text can be described as the visible portion of the link that…

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SEO 

3 Important Facts On Why SEO Is A Must In Modern Age Websites

Search engine optimization (SEO) is a powerful tool for any company that wishes to be in the market limelight. Modern businesses today require a well-designed website that would impact targeted audiences and attract the attention of top search engines like Google to secure higher page rankings. Every web page is important to impact potential customers from all channels; hence, SEO is a necessity for businesses to thrive in a highly competitive market. The properly implemented SEO site offers the brand and business better opportunities to be recognized in their industry…

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